I updated my TPT resource… and it DROPPED in rank?! SEOTpreneur News 60
I updated my TPT resource…
I thought I was doing everything right.
✅ Keyword research? Check.
✅ Better product title? Check.
✅ Improved cover & description? Check.
✅ Easier-to-use download? Check.
I even swapped out a messy ZIP folder for a single, print-and-teach PDF.
and it DROPPED in rank?!
But instead of climbing the TPT ranks for April Fools Day… my resource dropped from position 272 to 411 for “April Fools Day”. 🤯
Not what I expected.
So, what went wrong?
- Could changing my title from April Fool’s Joke to April Fools Day have tanked my ranking?
- Did switching from a ZIP to a PDF mess with the algorithm?
- Is there some hidden penalty that I accidentally triggered?
- Did a hundred new “April Fools Day” resources jump ahead of me? (Nope – only a handful.)
I’m digging into this right now—because if this happened to me, it could happen to you too.
Here’s the big question:
If I restore my title, description, cover, and download… will my rank recover?
What do you think? Hit reply and let me know!
Cheers,
Mike
