Does the Ultimate Bundle show up in the search results?
If yes, then TPT reads the preview PDF.
If no, then TPT doesn’t. And guess what? It doesn’t.
Which means: Flattened or unflattened previews don’t matter for SEO. (I mean, still flatten your preview if required by clipart licenses. But don’t do it for TPT SEO reasons.)
🎥 I walk through the whole experiment in this week’s video.
Guess what? That product didn’t show up when searching for the secret word either. So TPT isn’t scanning our product files for ranking keywords.
What does matter then? Title. Snippet. Description. And then… sales psychology + mystery metrics.
Yep. TPT tracks units sold. Clicks. Possibly even add to cart or preview opens. And yes, I was very strategic about asking people to check the preview of the Ultimate Bundle. (How are you getting people to view your previews?)
I went from rank #4 to rank #1 for “TPT seller.” Could be a coincidence. Could be a conversion signal.
🤯 The more I learn, the less I know.
But here’s what I do know: We need to keep testing. Keep tinkering. Keep following the money.
I see what you’re doing here—hustling, tweaking, and trying to make your resources better. The grind is real! But let me ask you something: Have you ever made a change to a resource and wondered… “Did this actually help?” Well, good news: Feedback for the new “Did Your Change Make a Difference“ tool is rolling in, and…
If it feels harder to sell on TPT than it used to be…You’re right. It is literally 13x harder to sell on TPT Back in April 2006, there were just 151 products on TPT.By 2013, we hit 1 million.And today in 2025? There are over 13 million. So, if you started back in 2013, you’re facing 13 times the competition. Even…
Selling on Teachers Pay Teachers (TPT) can feel like navigating a maze. You make product updates, but how do you know if they’re working? It’s frustrating trying to figure out if your tweaks boosted sales or if external factors like timing skewed the numbers. This post outlines a step-by-step process to analyze your sales data…
You know those TPT keyword lists that get published every now and then? Some of the keywords are solid opportunities. Others? Not so much. I used a tool to find the real unicorn keywords—higher search volume with lower competition. If you’re curious, 👉 here’s a short list of 60 keywords for January, February, and March (fewer than 5,000 resources). 👉 And…
This week, I’m going to try to release my best selling resource in French and Spanish. Spanish because the US is the largest market on Teachers Pay Teachers. French because I’m in Ontario and I feel for my French language colleagues who can never find decent resources. Background My buddy makes around $2,000 USD a…