Does the Ultimate Bundle show up in the search results?
If yes, then TPT reads the preview PDF.
If no, then TPT doesn’t. And guess what? It doesn’t.
Which means: Flattened or unflattened previews don’t matter for SEO. (I mean, still flatten your preview if required by clipart licenses. But don’t do it for TPT SEO reasons.)
🎥 I walk through the whole experiment in this week’s video.
Guess what? That product didn’t show up when searching for the secret word either. So TPT isn’t scanning our product files for ranking keywords.
What does matter then? Title. Snippet. Description. And then… sales psychology + mystery metrics.
Yep. TPT tracks units sold. Clicks. Possibly even add to cart or preview opens. And yes, I was very strategic about asking people to check the preview of the Ultimate Bundle. (How are you getting people to view your previews?)
I went from rank #4 to rank #1 for “TPT seller.” Could be a coincidence. Could be a conversion signal.
🤯 The more I learn, the less I know.
But here’s what I do know: We need to keep testing. Keep tinkering. Keep following the money.
Want your TPT product pages to pop? You need emojis. But not just any emojis. 😱 TPT deletes these emojis from your product page TPT only allows certain ones in the product descriptions. Use the wrong emoji → it disappears when you hit save. Rather than list the thousands of emojis that don’t work… ☺️I made a list of all…
When I started selling on TPT, I had no idea how important product descriptions were. Then I learned about the product page sales funnel, the value proposition, and the importance of looking at product pages through the buyer’s eyes—not the seller. In November, I’ll be working with a group of TPT sellers to figure out Then I…
I made a Google Sheets year-over-year tool. It shows this year vs. last year for each product by month and by week. You’ll see what’s working fast, so you can spend time on the products that matter. Grab it free until Sunday Oct 26, 2025. After that, it’s $178. I built this for my big clients. Today, I’m giving it to…
Q1: I think your keyword tool is broken. It says I’m at one position, but when I search on TPT, I’m at a different position. Sometimes a keyword tool glitches. If TPT changes its site, the tool can’t find what it needs, so it shows nothing at all. But what if the tool says our product is…
This week, I’m going to try to release my best selling resource in French and Spanish. Spanish because the US is the largest market on Teachers Pay Teachers. French because I’m in Ontario and I feel for my French language colleagues who can never find decent resources. Background My buddy makes around $2,000 USD a…
Selling on Teachers Pay Teachers (TPT) can feel like navigating a maze. You make product updates, but how do you know if they’re working? It’s frustrating trying to figure out if your tweaks boosted sales or if external factors like timing skewed the numbers. This post outlines a step-by-step process to analyze your sales data…
