We gamified the TPT journey to make the grind more exciting!

Meet SEOTpreneur PRO!

“Work Smarter, Not Harder”

There’s more to Success than just running on the TPT Content Creation Hamster Wheel

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  • Success on TPT is NOT an accident…
  • Mindset Matters more than we realize.
  • Use Strategies, Effort, Optimize, and Tinker
  • TPT SEO is Constantly changing…
  • Nothing works for everyone all the time.
  • Pay attention to what works. Do more of it.
  • Find Your People and Your TPT Besties…
  • You are NOT alone!
  • You are the average of the 5 TPT sellers you hang out with the most

Does this feel familiar?

Get off the Hamster Wheel!

I recently joined SEOTpreneur Pro and feel like the first Zoom meeting I had with Mike about my store was well worth the price to join.

Mike gave me some suggestions that were easy to implement and that are already making a difference in my sales. Thanks, Mike!
Paula
Comment on YouTube @paulaplumer5091
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Ask Mike Questions

(TPT store, Data Analysis, Digital Marketing)

Includes A TPT Blog

Starter WordPress Site. (FREE lifetime .com domain with annual plan*)

Earn Points for 1-on-1 Coaching

Gain XP points for chatting in the forum. Earn Mike Minutes!

Weekly Staffroom Club

Every Saturday 8 AM (ET) we chat about TPT. Watch the video recordings for exclusive tips not on YouTube!

Join the TPT Grind!

Success requires constant little steps. Leave a comment on the daily grind post to commit to the journey.

I have only been in the community for about a month, and following tips and tricks that I have learnt from you, I have seen one of my resources explode…
TPT Seller
SEOTpreneur PRO Forum Jan 2024
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Being a
great Teacher

and being a great
TPT Seller

are two very different things!

You have a great lesson that your students love. So you posted it on TPT. It’s not selling as well as you’d like. Now what?

You want to hit the next level on your store and TPT earnings, but it’s just not happening. You’re trying lots of things, but you’re starting to burn out.

The teaching profession has changed so much. You’re wondering what else you can do. You’ve posted a few resources on TPT, but you haven’t seen great results.

Watch 44:31 of this FREE TPT Seller Business Course to learn the difference between a TEACHER and a TEACHERpreneur.

It’s time to try something different.

Embrace the process of doing inconvenient things until you succeed.

Mindset is everything

Here’s what it takes to have a successful TPT business.

If you agree with the 5 strategies I talk about at 14:42 of this video, you’ll love SEOTpreneur PRO.

Do you agree with the FIVE STRATEGIES at 14:42 of this video?
Chatting with Mike has helped me to be more focused on what really matters in my store.

His insight gave me a push in the right directions and my work is more productive!
Enrica
@matemaths
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Your mindset is the secret to leveling up your TPT business

01.

STRATEGY

Find STRATEGIES that work.

02.

EFFORT

Apply EFFORT.
(Work still required.)

03.

OPTIMIZE

OPTIMIZE and improve what works.

04.

TINKER

TINKER and see what happens.

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with an SEOT mindset

  • Tries hard and works smart.
  • Recognizes that more content is only one way to success.
  • Pays attention to good and bad results and wonders why things turned out that way.
  • Learns to rest, not give up.
  • Focuses on what’s working. Ready, Aim, Fire (instead of fire, ready, aim.)
  • Tries new things that might not work, but could lead to something interesting.
  • Comes up with strategies based on the best information available at the time.
  • When new opportunities come up, decides how this fits with their strategy. (Is this a shiny object distraction?)
  • Understands that we’re not perfect. We don’t always do everything with an SEOT mindset. Mistakes are how we grow and the road is long.

without an SEOT mindset

  • Tries hard.
  • Believes more content is the key to success.
  • Feels disappointed when more content doesn’t lead to a proportional increase in sales.
  • TPT Burn out because more content isn’t leading to success.
  • Tries “repurposing” content on other marketplaces.
  • Gives up on asset creation and switches to online tutoring or platforms like Outschool.

Why isn’t SEOTpreneur PRO free?

I thought you wanted to give away all of your TPT thoughts for free!

I do want to give away all of my TPT knowledge for free!

The problem is time

I have over 40 hours of free TPT Seller Tips and Tricks on YouTube.

But, you don’t have time to watch all of them to find the gems.

And, I don’t have time to spend all day on YouTube answering questions and creating content. (I wish I did!)

Learn to VALUE your time. Time is an invaluable asset. Don’t measure your time in hours or minutes, but by the transformation you can bring about in someone’s life.

Consider offering exclusive online courses or masterclasses, or even weekly group discussions instead. Provide access to unique resources, but remember, one-on-one time comes with a high price tag–$$$ It’s incredibly valuable. Drill it in your head. Create a banner.

Mike’s time is valuable….$$$$. That’s the UPSALE. If you give away your time for free, people won’t appreciate its true value, and they might even exploit it. So, Mike, sell your time!
TPT Seller‘s Advice to Mike
@cuatrojibaro comment on YouTube

For $12.25 per month, you can ask unlimited questions to Mike through the SEOTpreneur PRO discussion forum and weekly Saturday Staffroom Club Meetings.

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Ask Questions in the SEOTpreneur PRO community

Mike replies to every question that shows up in the posts.

Other TPT sellers can reply as well (because, well, points.)

The challenge is to find that balance between replying to questions and working on our own store. But, that’s part of the game!

Earn SEOTpreneur XP points and Mike Minutes by chatting in the forum

Yes, we gamified working on your TPT Store to make the success process more visible!

Right now, if you earn at least one SEOTpreneur XP point in the month, you get 5 Mike Minutes.

If you are in the TOP FIVE, you get even more Mike Minutes!

(Oh, and once a month, as long as you’ve earned at least one SEOTpreneur XP point, your name gets entered into a random draw for 30 Mike Minutes.)

What can you do with Mike Minutes?

Once you reach 30 Mike Minutes, you can book a one-on-one Zoom call with Mike!

Here are some things that Mike has done with clients

(If you don’t want to play games to earn Mike Minutes, you can always buy Mike Minutes.)

WordPress Coaching

Mike can show you how to do something on your TPT blog. We record the call so you can use it as a personal tutorial later on.

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TPT Blog Design Layout

Sometimes, it can be hard to tweak your TPT blog to look the way you want it to. We can sit side-by-side (virtually) and work on your TPT blog design.

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Domain issues and Security

One TPT Seller had their TPT blog domain get blocked because of malware. We worked together to fix the problem and the domain reputation

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TPT Store Data Analysis

One TPT Seller had questions about what was working. So we looked at the data using the free Google Sheet tool and came up with a strategy

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Using data to see if something improves

Using the ABC dashboard, we can figure out if a change you made in your TPT Product Description actually improved pageviews or conversion rate.

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A FREE Seller Tool one-on-one support

The Google Sheet tool can be a little confusing. So Mike can answer all of your individual questions and show you how to answer your TPT seller questions using CSV data.

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TPT Store Audit

One TPT Seller wanted feedback on their store. So we looked at the store from a sale psychology perspective including price anchoring, reciprocity, building trust, reducing risk, and upselling value.

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TPT Product Keyword SEO

One TPT Seller wanted to talk about on-page TPT product SEO. We looked at keywords, estimated competition and the likelihood of gettiing on page one. We chatted about current theories on TPT SEO compared with known Google SEO strategies.

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TPT Links

It’s possible to create QR codes that go to your TPT product page. (You know, in case someone finds your handout at the photocopier and wants to learn more.) We can also create a link that goes directly to the product review page (to make it easier to get reviews!)

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Ideal Customer Avatar and Unfair Advantage

Some niches in TPT can be highly competitive. If we want to break into the space, we need to identify our unfair competitive advantage and come up with strategies to resonate with our ideal customer avatar. No, you are not selling to every teacher in your grade level.

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Keyword research for your TPT blog

One TPT Seller didn’t want to mess around with their TPT blog. So, we used SEMRUSH to determine higher traffic, lower competition words for our cornerstone content. We can also discuss how to gain an unfair advantage through Google Search Console.

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Personalized on-page TPT Blog SEO tutorial

Once we have a keyword strategy, I can show you how to optimize your on-page SEO for that keyword. We can also use SEMRUSH to do competitor research to see what the top websites are doing to rank on Google.

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Set up your TPT Business Email

If you have already purchased a business domain, we can probably set up your personal gmail (or another gmail account) to send and receive emails from your business domain. We can also chat about Google Workspace and pros / cons

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Set up your TPT Business domain

The cheapest place to buy domains is through Cloudflare ($9.15 USD per year.) Setting up the DNS records to connect your TPT blog or email address can be a headache. We can do it together.

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Set up your TPT email newsletter

There’s a right way and a wrong way to send out emails to your TPT store email list. Be careful of the advice you hear from some TPT sources as you don’t want to accidentally violate US spam laws.

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You are the average of the five people you hang out with the most.

Should we hang out?

Do the following words resonate with you:

lifelong learner

personal development

financial freedom

making the world a better place

If so, we might be a good fit! Are you my next TPT bestie?

Here’s what I can bring to the table

I’m not the world’s best WordPress guy.

I’m not a top Google SEO expert (I follow Neil Patel – net worth: $30 million)

I’m not a marketing millionaire (I follow Alex Hormozi – net worth: $100 million)
or 9-figure business entrepreneur (I follow Ed Mylett – net worth: $410 million)

I’m not the top TPT seller or even in the third milestone. (I just hit $82K.)

I haven’t succeeded in successfully advocating for student mental health, yet.
(Here’s my press release)

But if you combine all of that…

I’m a pretty unique butterfly with an interesting point of view.

And in the TPT space, it is unfair how good I am with computers.

Here’s what you can bring to the table

You don’t have to be an experienced TPT seller (but you can be.)

You don’t have to be currently in the classroom (but you can be.)

You don’t have to be a full time TPT seller (but you can be.)

You bring your life experience and your observations about TPT from the perspective of your TPT store.

And that’s more than enough!

Exclusive to the TPT PRO community!

TPT SEO Tools (#4):
Keyword Suggestion Tool for TPT Sellers

Type in a keyword and see what are the popular trending keywords on TPT.

Screenshot of TPT Seller suite of TPT SEO Tools (#4). Shows two google sheet tabs. One highlights the keywords, ideas, and TPT competition data. The other shows TPT Search Volume Popularity

Exclusive to the TPT PRO community!

TPT SEO Tools (#5):
AI Powered Keyword Suggestion Tool for TPT Sellers

Put in the URL for one of your TPT products. This tool then suggests keywords with popularity rank and competition so you can find high volume, low competition keywords in your niche

SNEAK PEEK in the PRO community

The experimental version of this tool also shows the popularity ranking of the search term. So, you get a competitive advantage in finding “high traffic volume – low competition” keywords. SEOTpreneur PRO members get a sneak peek of this alpha version.

Screenshot of TPT Seller suite of TPT SEO Tools (#5). Shows screenshot with your product link and ChatGPT keywords circled.

No one knows exactly how the search algorithm works.

I found the manual for the Search Engine software that TPT SEO uses.

Every Sunday, I explain another part of the code.

Subscribe to the YouTube channel so you don’t miss out on weekly explanations of how the TPT Search Engine really works.

I can’t wait to hear about your TPT journey in our SEOTpreneur PRO community

Are you in?

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